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Wednesday, 1 August 2012

Hulu Plus is now in built in Apple TV

The Hulu Plus app currently resides next to the Netflix app in the Apple TV U.I., but that could change as the next iteration of the Apple TV OS (iOS 6 by any other name) reportedly features the ability to rearrange apps like we can on the iPhone and iPad.

Hulu Plus provides access to many network shows the day after they air. Also, Hulu Plus has a great movie collection, including the Criterion Collection of film classics. It’s a must-have for cinema buffs.

The $8 monthly subscription includes “limited advertisements” during shows. This is something you never see on Netflix. Also, some TV shows have web-only rights. It’s not that big of a deal if you have a compatible Mac with AirPlay.

You can tie your Hulu Plus account to your iTunes account. Like Apple’s deal with Netflix, the Hulu Plus subscription could net Apple a percentage of subscription fees. With an additional revenue stream coming from the Apple TV and a slew of rumored features including a dedicated app store possibly on the horizon, Apple could be ready to move its Apple TV out of “hobby” status, and push it as a full-fledged cord-cutting product with more generous streaming services built-in.

It was a smart move for Hulu to bring its cord-cutting service directly to the Apple TV.  the AirPlay Mirroring feature in Apple’s new desktop OS, Mountain Lion, makes it incredibly easy to stream Hulu content from a Mac to an Apple TV, and then straight to an HDTV.

 

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